Motivation
Traditional client-side tag management solutions often lead to slower page loads, privacy concerns, and limited control over data flow. The activation layer of Omni CDI addresses these challenges through server-side processing and complete infrastructure control.
Key Benefits
- Performance: Reduce client-side JavaScript and improve page load times
- Privacy: Process and filter sensitive data before it leaves your infrastructure
- Control: Full visibility and control over data distribution
- Flexibility: Custom integration capabilities with any platform
- Compliance: Easier management of privacy regulations like GDPR and CCPA